Talking with the Experts: Business Insights
🎙️ Talking with the Experts: Business Insights
Beam Awards 2025 Podcast of the Year - expert conversations with leaders, innovators, and entrepreneurs for sustainable business growth.
Talking with the Experts: Business Insights is the business insights podcast for entrepreneurs who want sustainable growth. Hosted by award-winning indie podcaster and coach Rose Davidson, this show has released over 650 episodes since July 2020, featuring global industry leaders, innovators, and changemakers.
Ranked in the top 5% worldwide and winner of the Beam Awards 2025 Podcast of the Year, Talking with the Experts: Business Insights delivers practical advice, inspiring stories, and strategies that help business owners thrive in an ever-changing world.
🎧 Join Rose as she explores what really works in business today - so you can build with confidence, create impact, and achieve lasting success.
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Talking with the Experts: Business Insights
#578 Overcome Pricing Fears: Robin Waite on Confidently Raising Your Rates
Robin Waite of Fearless Business discusses overcoming pricing fears, articulating value, and confidently raising rates to boost business growth.In this enlightening episode of Talking with the Experts, host Rose Davidson engages in a compelling conversation with Robin Waite, the Founder of Fearless Business and a distinguished authority on pricing and money mindset. Robin delves into the pervasive issue many business owners face: the fear of raising prices. He reveals that a staggering 99% of entrepreneurs adjust their prices infrequently, often due to apprehensions about losing clients or deterring potential customers.
Robin emphasizes that, contrary to common belief, price is seldom the primary objection from clients. The real challenge lies in the business owner's ability to confidently articulate their value proposition. He shares actionable strategies to help entrepreneurs communicate their worth effectively, ensuring that clients recognize the exceptional value they offer.
Drawing from his extensive experience, Robin introduces the concept of productizing services to create clear, tangible offerings that resonate with clients. He also discusses the importance of cultivating a positive money mindset, enabling business owners to overcome self-imposed limitations and embrace financial success.
⚙️ THREE KEYNPOINTS FROM THE INTERVIEW:
1. Overcoming Pricing Fears: Strategies to help business owners confidently raise their prices without fear of losing clients.
2. Articulating Value Effectively: Techniques for clearly communicating the unique value of services to potential and existing clients.
3. Productizing Services: The benefits of creating structured service packages that simplify client decisions and enhance perceived value.
This episode is a must-listen for entrepreneurs, freelancers, and consultants seeking to break free from pricing anxiety and elevate their business to new heights. Robin's insights provide a roadmap to financial confidence and sustainable growth.
✨ CONNECT WITH ROBIN:
LinkedIn: https://www.linkedin.com/in/RobinMWaite
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